A slow site was found to negatively affect user experience, bounce rate, SEO, and conversions.79 percent of shoppers who are dissatisfied with website performance are less likely to buy from the same site again.The average load time of the top 500 e-commerce websites’ home pages is 10 seconds.83 percent of users expect sites to load in less than 3 seconds.Now, there are already a dozen posts around the Internet which include said statistics (like this one, that one, and this one), so I will simply list the ones that I consider to be of critical importance: However, they are something that every website owner should be aware of. The long answer includes a bunch of statistics that simply prove that point. The short answer to that question is “money” – a faster site will make you more money. Summary – a quick wrap up of this speedy post.The ultimate guide to WordPress speed optimization – you will learn exactly what you need to do in order to drastically lower the loading times of your WordPress site.We will also take a look at a bunch of site speed statistics that will prove this point. Why site speed is so important – now, I’m sure that you already know and feel this in your bones, but we can’t go without mentioning it.I’m an absolute freak when it comes to optimizing and perfecting things, so you can be 100% sure that anything that could be done in order to make a peregrine falcon out of your WordPress site will be included here. This tutorial will be solely focused on WordPress speed optimization to the complete maximum. So basically, the more time your website takes to load, the more percentage of the people who are waiting will put an end to said wait and move on with their lives.Īnd that’s exactly the problem we will solve today. Anything above that and you will be bleeding visitors prematurely. The window of loading time that most people give a website is 0 – 2 seconds. So, it is of vital importance that your website loads as fast as possible, otherwise, you will potentially lose a lot of visitors which would have otherwise interacted with your site. People don’t have time – not in the world we live in.
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